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Bergisch eCommerce GmbH

Additional Schema.org types for products (JSON+LD)

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Description

Highlights

  • Output cross-selling items as `isSimilarTo` or `isRelatedTo`
  • Output attributes as schema
  • Rich snippets for reviews (including `ratingValue` & `bestRating`) and product categories
  • Fully configurable `LocalBusiness`/`OnlineBusiness` schema
  • Shipping costs & return policy as complete schema

Features

  • Rich snippets for attribute groups (color, material, model)
  • Rich snippets for product categories
  • All other attributes mapped as `additionalProperty`
  • Rating output with `ratingValue` and `bestRating`
  • Complete LocalBusiness/OnlineBusiness schema
  • Industry selection with over 25 schema types
  • Plugin configuration for business details
  • Output of opening hours and `priceRange`
  • Shipping cost schema including price matrix
  • Support for free returns, restocking fees, and more
  • MerchantReturnPolicy with return window and method

About the Extension

This extension automatically optimizes your Shopware store with comprehensive, structured rich snippets (Schema.org), thereby improving SEO, click-through rates, and data quality for Google, Bing, AI, and shopping feeds.

This extension provides a fully valid rich snippet setup for Shopware. No complex configuration required: simply set it up, define the values, and you're done.

Which rich snippets are not included in the Shopware standard but are added by this extension?

  1. Organization: The organization or company is fully output as LocalBusiness or OnlineBusiness schema—including address, contact details, opening hours, price range, and business type.
  2. Return Policy: A complete MerchantReturnPolicy is integrated, including the return period, return method, and cost model.
  1. Shipping Costs: Shipping costs appear as shippingDetails, including the amount and currency based on the Shopware shipping matrix.
  1. Category: The specific product category is output as a rich snippet.
  2. Accessories: Define which cross-selling items should be classified as "accessories." This is important for semantically distinguishing between accessories and similar products.
  3. Similar Items: Define which cross-selling items should be classified as "similar items."
This is important so that similar products and accessories can be semantically distinguished.Properties: All standard properties are output as valid `additionalProperty` entries.Material: Define properties that specify the "material."Color: Define properties that represent a "color."Model: Define properties that specify the "model."Country of origin: Output the country of origin for every product (GPSR).Product listing: All products in the listing are also output as rich snippets.

In what format are the rich snippets output?

Unlike the Shopware standard, we provide all rich snippets using the JSON-LD notation recommended by Google.

Details

  • Available: English, German
  • Latest update: 5 August 2026
  • Publication date: 19 January 2026
  • Version: 1.1.2
  • Category: SEO Optimization

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About the Extension Partner

Bergisch eCommerce GmbH

Bergisch eCommerce GmbH

Partner Status

  • Shopware Bronze Partner Shopware
    Bronze Partner
  • Shopware Extension Partner Shopware
    Extension Partner

Details

  • Ø-Rating: 4.2

    Average rating of 4.2 out of 5 stars

  • Partner since: 2017
  • Extensions: 29
  • Certifications: 2

Support

  • Based in: Germany
  • Speaks: German, English
  • Response time: Quickly
Shopware 6 certified This Extension Partner has been certified by our Academy for Shopware 6.