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Biloba IT

Google Gtag Tracking (Analytics UA / GA4, AdWords)

Rating: 4.0

Average rating of 4 out of 5 stars

(4 reviews)
Downloads: 303

Description

Highlights

  • Easy installation and configuration
  • Use with Google Analytics
  • Supports the Cookie Consent Tool from Shopware
  • Supports optout cookies

Features

  • Use with Google Analytics
  • PageView events
  • AddToCart events
  • RemoveFromCart events
  • Purchase-Events
  • BeginCheckout events
  • ViewItemList event
  • Search event
  • Events for dynamic remarketing
  • Optout cookies

About the Extension

The Google gtag.js (Global Site Tag) is a Javascript library to simplify event tracking on websites. With it, pageviews and conversions can be transferred to Google services - e.g. Google Analytics.

With the "Tracking with Google Gtag.js" app, important e-commerce metrics, such as the shopping cart including value, or which products are called up, are tracked. This means that the app can also be used to collect data for dynamic remarketing campaigns. The configuration is very simple: just enter the Google Analytics ID in the app configuration.

Universal Analytics

The following events are tracked in the store:

1. PageView events 2. viewItemList event 3. AddToCart events (incl. product, price) 4. removeFromCart events (incl. product, price) 5. purchase-events (incl. shopping cart) 6. beginCheckout events (incl. shopping cart) 7. checkoutStep events 8. search event

GA4

The following events are tracked in the store:

1st ViewItem event 2. viewItemList event 3. addToCart events (incl. product, price) 4. removeFromCart events (incl. product, price) 5. purchase-events (incl. shopping cart) 6. beginCheckout events (incl. shopping cart) 7. checkoutStep events, such as add_shipping_info and add_payment_info 8. search event

Strong in data protection

Data protection and DSGVO are an important topic, which especially affects tracking and marketing apps. With the Gtag.js app, the use of the service can be realized as DSGVO compliant as possible. The app supports the Cookie Consent Tools of Shopware 6, so that the user can decide whether Google cookies may be set or not. In addition, the app supports an optout link(see installation instructions) so that the user can opt out of the website's tracking.

IMPORTANT: Despite opt-in or opt-out function, Biloba IT assumes no liability for data protection violations. The respective data protection compliance must be the responsibility of each site operator.

Planned features

  • Implementation of the ViewSearchResult event

You need more customizations?

You want to adapt more to your store? Then contact us! As a Shopware Partner Agency we do not only develop individual plugins but also support our customers from the idea to the store, from the planning to the programming and the store hosting. Just send us an email to support@biloba-it.de or call us at +49 711 13633800.

Details

  • Available: English, German, Dutch, Italian, French, Bosnian, Czech, Danish, Polish, Portuguese, Spanish, Swiss German
  • Latest update: 2 July 2024
  • Publication date: 7 February 2020
  • Version: 3.1.0
  • Category: Tracking

Resources

Reviews (4)

Average rating
4.0

Average rating of 4 out of 5 stars

Based on 4 reviews
4.0 Functionality
4.0 Usability
4.0 Documentation
4.0 Support

75 %
0 %
0 %
0 %
25 %

Write a review

If you downloaded this extension you can write a review in the Shopware Account.

Write a review
Problemlose Integration
5.0

Average rating of 5 out of 5 stars

by Matthias Rehberg
21 February 2024 08:34
Sehr einfache Integration. Wir haben einige Plugins ausprobiert. Aber entweder waren diese zu kompliziert, da man den Google Tag Manager einrichten musste oder Sie haben mit unserem Theme und Consent Manager nicht zusammen funktioniert. Hier hat alles auf Anhieb funktioniert. Top!
5.0 Functionality
5.0 Usability
5.0 Documentation
5.0 Support
Tolles Plugin
5.0

Average rating of 5 out of 5 stars

by Ingo Dobrounig
27 July 2022 15:09
Macht was es soll und der Support ist 1A.
5.0 Functionality
5.0 Usability
5.0 Documentation
5.0 Support
Danke
5.0

Average rating of 5 out of 5 stars

by René
13 August 2020 09:24
Vielen Dank, hatte noch kleinere Anpassungen bzgl. der Events, wurde schnell umgesetzt.
5.0 Functionality
5.0 Usability
5.0 Documentation
5.0 Support
Funktioniert nur teilweise
1.0

Average rating of 1 out of 5 stars

by Soheil Hosseini
5 December 2021 23:57
Leider funktioniert bei dem Plugin Conversion Tracking (Google Ads) nicht. Test Event feuert nicht und Live Event feuert auch nicht. Alle Optionen probiert. Schade
1.0 Functionality
1.0 Usability
1.0 Documentation
1.0 Support
by Biloba IT 6 December 2021 07:23
Schade für diese Bewertung. Wir haben wirklich einen super Support und wir hätten das bestimmt gelöst, aber Sie hatten sich ja nicht einmal bei uns gemeldet und trotzdem 1 Stern für den Support gegeben, vielen Dank dafür ;) Ich vermute das ist ein Problem im Zusammenspiel mit Ihrem Theme, das kann vorkommen, aber dafür sind wir ja auch als Support da.

About the Extension Partner

Biloba IT

Biloba IT

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Partner Status

Shopware Bronze Partner
Shopware
Bronze Partner
Shopware Premium Extension Partner
Shopware
Premium Extension Partner

Details

  • Rating: 4.9

    Average rating of 4.9 out of 5 stars

  • Partner since: 12 April 2017
  • Extensions: 61
  • Certifications: 2
  • Country: Germany

Support

  • Support languages: German, English
  • Support response time: Very quickly