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Custobar Oy

Marketing platform for e-commerce and omnichannel retail

Rating: no rating ( write a review )
Downloads: <50

Description

Highlights

  • Gathering data from all touchpoints: Custobar gathers and standardises customer data from online and offline touchpoints
  • Identifying customer segments: By utilising insights and analyses, businesses can identify and target the most promising customer segments more effectively.
  • Visualisation of data: Custobar's data visualisation takes the complexity out of large data sets, converting them into user-friendly charts, graphs, and maps.
  • Reaching customers across channels: The multichannel capability lets businesses engage customers across various channels, catering to consumer preferences
  • Tailoring communication to individual needs: Personalised newsletters and tailored content are an effective way of creating a positive customer experience.

Features

  • Track your customers browsing activity such as what products they look at or add to the basket.
  • Synchronise customers, products (including variants) and sales data from Shopware 6 to Custobar once an hour. Keep all of your data constantly updated.
  • Audiences - Create audience segments based on any of your customer data like purchase data or customers’ interests.
  • Update marketing permissions - automatic synchronization of subscribed and unsubscribed newsletter recipients from Shopware 6 to Custobar.
  • Order status updates - Orders are updated from Shopware 6 to Custobar without a time limit. Create transactional messages to update customers about their order status, and more.
  • Recency, frequency, monetary (RFM) matrix - Let your historical purchase data from Shopware 6 tell you who are your most valuable customers, and who you’re about to lose. Target campaigns or automations to these customers.
  • Multi-channel campaigns and automations - Create campaigns or trigger email, SMS, Google Ads, Facebook Ads based on customer’s activity, purchase history, event or date.
  • Flow - Create marketing automations and visual customer journeys to nurture your customer relationship, learn more about your customers, and improve the quality of your customer data.
  • Products - Drag and drop your products synced from Shopware 6 into emails to promote deals and new items.
  • Product recommendations - Drive sales up with AI. Drop automatic product recommendations based on your customers’ purchase history into emails.
  • Connect multiple Shopware stores - Use this integration to combine customer, product and sales data in one place from several Shopware stores.

About the Extension

With customer data to omnichannel success 

Custobar seamlessly integrates data from online and offline sales channels, offering an ideal solution for e-commerce and omnichannel retail businesses aiming to excel in data-driven marketing. Let us help you to become an expert, leveraging customer data and marketing automation to generate revenue.


What's included in Custobar?

Customer Data Platform

Unlock insights and discover the most profitable customer segments by collecting and combining customer data from any source. Dive into data > 


Marketing Automation

Streamline tasks, personalise customer interactions, and boost your return on investment with automations designed to work efficiently. See how it works >


Integrations

Improve customer experience by transforming your sales channels into data sources and enhance their functionality through integrations. Get to know our integrations >


Add-Ons

Enhance capabilities with additional features that improve data quality, customer service and personalisation for a positive customer experience. Discover our offering >


How does Custobar work with Shopware 6?

  • By combining the capabilities of a customer data and marketing automation platform, Custobar knows exactly who your customer is (unlike many other systems) and enables you to utilise customer data for personalised marketing communication.

  • Synchronise customers, products, product variants, sales and browsing data from Shopware 6 to Custobar.
  • The extension is free, and you can quickly add the Custobar tracking code to your Shopware 6 store.


Pricing

This extension that adds the Custobar tracking code to your Shopware 6 store Custobar is free of charge. The subscription for Custobar starts from 498€ per month. See pricingfor details.


Support

Custobar’s Customer Success team’s goal is to help you use Custobar to the fullest. Custobar user guides and documentation are available online. Send us a message, and we will respond as soon as possible.

Details

  • Available: English, German, Dutch, French, Finnish
  • Latest update: 11 November 2024
  • Publication date: 2 June 2022
  • Version: 1.0.3
  • Category: Email Marketing

Resources

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About the Extension Partner

Partner Status

  • Shopware Technology Partner Gold Shopware
    Technology Partner Gold
  • Shopware Extension Partner Shopware
    Extension Partner

Details

  • Partner since: 2021
  • Extensions: 1

Support

  • Based in: Finland
  • Speaks: German, English
  • Response time: Very quickly