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MISSION OM GmbH

Refund & Return Tracking for Google Ads and GA4 - Google Analytics 4

by MISSION OM GmbH
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DIScoRefund
Automatic tracking for refunds, returns and canceled orders for Google Ads and Google Analytics 4 - GA4. Correction of sales values or number of orders.
12.64% discount In comparison to the regular monthly price
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Compatible with:
Cloud 6.4.8.0 - 6.7.12.1
Includes:
The subscription starts with a free trial month during which it can be canceled at any time.
During the subscription all released updates are included for free
In case you have any questions or problems with your extension you can always ask the Extension Partner for help during the subscription.

Description

Highlights

  • Automatic return & cancellation tracking for Google Ads and GA4 - including partial refunds
  • Realistic conversion values by adjusting sales and conversion figures based on real store data
  • Daily data transfer to Google Ads via automatically generated CSV file
  • Server-side integration with Google Analytics 4 (GA4) via the Measurement Protocol
  • Completely free setup service by an expert - simply book an appointment

Features

  • Automatic tracking of returns, cancellations and partial refunds
  • Dynamic adjustment of the conversion value in Google Ads for partial refunds
  • Cancellation of conversions for complete returns or canceled orders
  • CSV export for Google Ads - daily, automated processing of events
  • Server-side transmission to GA4 via the Google Measurement Protocol
  • Reduction of the sales value in GA4, e.g. for partial returns
  • Configurable time interval: hourly, daily or weekly
  • Status-based event triggering (e.g. “Return”, “Partially refunded”, “Canceled”)
  • Improved data quality for your marketing evaluation and budget optimization
  • Compatible with common GA4 and Google Ads tracking solutions for Shopware
  • Optimization of ROAS (Return on Ad Spend) through realistic data
  • Easy to set up with step-by-step documentation
  • Free setup by an expert - appointment easy to book
  • Password protection for the CSV file

About the Extension

Free installation by an expert - simply book an appointment now!   


Documentation

In the detailed documentation you will find step-by-step instructions on how to set up the plugin and configure Google Ads and Google Analytics 4 (GA4).  

Step-by-step instructions


This plugin extends your Shopware store with precise conversion tracking for returns, partial refunds and cancellations. The events are automatically transmitted to Google Ads and Google Analytics 4 (GA4), a realistic evaluation of your marketing campaigns and a correct ROI calculation.  


Google Ads   

Data is transmitted via an automatically generated CSV file, which is processed by Google Ads on a daily basis. Depending on the event, either   

  • the conversion value is reduced (e.g. for partial refunds)   
  • or the conversion is canceled (e.g. in the case of complete returns or order cancellations)    


Google Analytics 4 GA4   

Events are transmitted to GA4 on the server side via the Measurement Protocol. In the process:   

  • the turnover in the respective event is reduced,   
  • or the order event is completely canceled.  


For corresponding events to be sent, orders in the Shopware backend must have one of the following statuses: - “Canceled” - “Returned” - “Partial return” - “Refunded” - “Partially refunded”


Recommendation for complete tracking For optimal conversion tracking, we also recommend our GA4 & Google Ads tracking plugin with Google Tag Manager:


GA4 & Google Ads with Google Tag Manager - Shopware Store

Details

  • Available: English, German, Dutch, Italian, French, Spanish
  • Latest update: 7 July 2026
  • Publication date: 16 July 2025
  • Version: 1.0.8
  • Category: Tracking

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About the Extension Partner

MISSION OM GmbH

MISSION OM GmbH

See all extensions

Partner Status

  • Shopware Extension Partner Shopware
    Extension Partner

Details

  • Ø-Rating: 5
  • Partner since: 2022
  • Extensions: 4

Support

  • Based in: Germany
  • Speaks: German, English
  • Response time: Very quickly
Shopware 6 certified This Extension Partner has been certified by our Academy for Shopware 6.