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Tracking with Google Gtag.js

Tracking with Google Gtag.js


€ 39.00 *
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Facebook Pixel
Tracking mit Google Gtag.js
€ 70.30 * Instead of € 74.00 *
This manufacturer responds very quickly to support requests
  • 1.3.0
  • 4 Dec 2019
  • de_DE en_GB es_ES fr_FR it_IT nl_NL pl_PL pt_PT
  • from Biloba IT
  • 5.4.0 – 5.4.6
    5.5.0 – 5.5.10
    5.6.0 – 5.6.3


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Facebook Pixel
Tracking mit Google Gtag.js
€ 70.30 * Instead of € 74.00 *
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Tracking with Google Gtag.js
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The Google gtag.js (Global Site Tag) is a Javascript library to simplify event tracking on... more

Product information

The Google gtag.js (Global Site Tag) is a Javascript library to simplify event tracking on websites. This allows page views and conversions to several Google services - e.g. Google Analytics and Google AdWords - to be transmitted simultaneously and no separate integrations need to be maintained for both services.

The "Tracking with Google Gtag.js" plugin tracks important e-commerce metrics, such as the shopping cart incl. value for purchases, or which products are called up. This means that the plugin can also be used for data collection for dynamic remarketing campaigns. The configuration is very simple: just enter either the Google Analytics ID, the Google AdWords Conversion ID or both in the plugin configuration.

The following events will be tracked in the shop:

  1. PageView Events
  2. ViewItem-Events (which products were displayed where in the shop)
  3. AddToCart-Events (incl. product, price)
  4. Purchase-Events (incl. shopping cart)
  5. BeginCheckout-Events (incl. shopping cart)
  6. CheckoutStep Events

Strong in data protection

Data protection and DSGVO are an important topic, which concerns tracking and marketing plugins. The Gtag.js plugin offers various functions to realize the use of the service as DSGVO compliant as possible. There is support for IP anonymization, Do-Not-Track header, an optout link (see installation instructions), as well as support for the Cookie Consent Tool introduced with Showpare 5.6.3 (see https://issues.shopware.com/issues/SW-24691). Our plugin goes one step further and not only blocks the cookies that are set by Google: as long as there is no user consent, no data is passed on to third party services. This means that no Javascript libraries are loaded!

Do you need support with online marketing?

As a full-service agency in the field of online marketing, we are at your disposal for consulting and implementation on the subject of SEO and online marketing or the implementation of concrete measures. Just contact us - by phone +49711469793800 or via kontakt@biloba-it.de.

You need more adjustments?

You want to customize more to your shop? Then contact us! As a shopware partner agency we not only develop individual plugins but also support our customers from the idea to the shop, from the planning to the programming and the shop hosting. Just send us an e-mail to support@biloba-it.de or call us at +49 711 469793800.

Show full description


  • Easy installation and configuration
  • Use with Google Analytics and/or Google AdWords
  • Supports the Cookie Consent Tool from Shopware
  • Extensive data protection functions: IP Anonymization, Optout Link, Do-Not-Tracker Header
  • Compatible with Shopware Responsive Template


  • Use with Google Analytics and/or Google AdWords
  • Supports Google Analytics opt-out cookies
  • Supports Do-Not-Track Header
  • Supports Cookie Management Shopware
  • Events for dynamic remarketing
  • PageView Events
  • AddToCart-Events (incl. product, price)
  • Purchase-Events (incl. shopping cart)
  • BeginCheckout-Events (incl. shopping cart)
Read, write and discuss reviews... more

Customer reviews

Average customer rating from 3 reviews:

Total (3)

Sinnvolle Erweiterung

11 Oct 2019

Sehr wichtig, um die Performance unseres Shops sinnvoll zu bewerten.



12 Aug 2019

Einfach einzurichten, macht genau das was es soll.


Guter Support

27 Mar 2019

Hatte noch ein paar Nachfragen, mir wurde kompetent geholfen, Vielen Dank


Installation manual

The Biloba Base Plugin is no longer needed from version 1.1.2 to work correctly! With version 1.1.2 you have to take into account during the installation that first this plugin should be updated and then the BilobaBase plugin can be uninstalled.

  1. Install and activate the plugin.
  2. Clear all caches and reload frontend / backend with Shift+Reload.

Help if the backend is no longer available, after update of these Biloba plugins

If the backend of the shop is no longer accessible, the Biloba Variants SEO Plugin must first be deactivated in the database.

  1. Disable the plugin in the table s_core_plugins
  2. Empty cache
  3. update in backend plugin
  4. Delete Biloba Base Plugin

Optout link for Google Analytics

Our plugin supports an optout link with which users can deactivate tracking via Google Analytics in your shop. To activate the Optout link, please include the following HTML code on any page of your shop (e.g. in the privacy policy): <a href="#">Disable Google Analytics</a>

Something went wrong with the installation?

If you need assistance with the installation of the plugin, you are welcome to contact us. Just send us an e-mail to support@biloba-it.de or call us at +49 711 469793800.

Help us to help you!

If you like the plugin or have suggestions for our plugins, please leave us a review!


Version 1.3.0

Added support for cookie consent tool

Version 1.2.2

Bugfix: Fixed problem in Do-Not-Track function under Safari

Version 1.2.1

Bugfix: Fixed problem in Do-Not-Track function under Firefox

Version 1.2.0

Feature: Added support for shopware cookie settings Feature: Added support for DNT headers Feature: Added config option to disable plugin per Subshop Feature: Added support for SiteSearch in the ajax search

Version 1.1.0

Added enhanced ecommerce tracking events

Version 1.0.13

Removed dependency to Biloba Base plugin. See installation instructions for more information.

Version 1.0.12

Bugfix: Added escaping for article names with special chars

Version 1.0.11

Changed: Biloba Base Plugin dependency added

Version 1.0.10

Added: language support for multiple languages

Version 1.0.9

Fixed: Fixed error in smarty block inheritance

Version 1.0.8

Bugfix: Fixed meta tag problem

Version 1.0.7

Bugfix: Fixed template regisitraion for listing widgets

Version 1.0.6

Change: Fixed event which registers template directory

Version 1.0.5

Removed Conversion-Value, Anonyize-IP configurable, small bug fixed

Version 1.0.4

Fixed bug in AdWords conversion tracking

Version 1.0.3

Fixed AdWords conversion tracking

Version 1.0.2

Fixed bug during checkout

Version 1.0.1

- Added GA Optout-Cookie

Version 1.0.0

First plugin version

About the manufacturer

Biloba IT Biloba IT Shopware Business Partner Shopware Business Partner 45 Extensions
11 1 2
5 Ø Rating


€ 39.00 *

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