Matomo Server-Side E-Commerce Tracking

by SEMES Shopware-Entwicklung

Server-side Matomo e-commerce tracking for Shopware 6. Accurate and privacy-friendly tracking without cookies, JavaScript, or ad blockers. The easiest way to track more.

Expected release: March 2026

Compatible with:

Self-hosted

Includes:

All updates

During the subscription all released updates are included for free

Support from the Extension Partner

In case you have any problems with your extension you can always ask the Extension Partner for help.

Description

Highlights

Improved data accuracy by bypassing ad blockers
Fully server-side e-commerce tracking without JavaScript dependencies
GDPR-friendly and suitable for cookie-consent-optimized setups
Direct integration with existing Matomo installations
Fully compatible with Shopware 6

Features

Order tracking (order ID, revenue, tax, shipping costs)
Product data tracking (SKU, name, category, price, quantity)
Shopping cart tracking (add, update, remove items)
Support for multiple Matomo websites (site IDs)
Configurable tracking endpoints

Optional cookieless tracking
Error handling and logging for easier troubleshooting
Compatible with multilingual and multi-shop environments

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About the Extension

The Matomo Server-Side E-Commerce Tracking extension enables reliable, privacy-friendly tracking of Shopware e-commerce data – completely independent of browser limitations. Orders, carts, and product interactions are transmitted server-side directly to your Matomo instance, bypassing cookies, ad blockers, and client-side JavaScript tracking.

This solution is designed for shop owners, agencies, and enterprises that require accurate conversion data, GDPR compliance, and full data ownership. The plugin integrates seamlessly into Shopware 6 and supports both classic and headless setups.

Details

Available: English, German
Category: Tracking

About the Extension Partner

SEMES Shopware-Entwicklung

See all extensions

Partner Status

Shopware
Extension Partner

Details

Ø-Rating: 4.9

Average rating of 4.9 out of 5 stars
Partner since: 2018
Extensions: 22

Support

Based in: Germany
Speaks: German, English
Response time: Quickly

Is the plugin GDPR compliant?

Yes. Tracking is performed server-side and can operate completely without cookies. All data remains within your own Matomo installation.

Do I need frontend JavaScript tracking?

No. The plugin works entirely server-side and does not depend on frontend tracking.

Does the plugin work with ad blockers?

Yes. Since no client-side tracking requests are made, ad blockers do not interfere.

Is Matomo Cloud supported?

Yes, as long as server-side tracking requests are allowed and the tracking endpoint is accessible.

Is the plugin compatible with headless frontends?

Yes. Tracking is based on Shopware events and is independent of the frontend technology used.