Abandoned Cart
Description
Highlights
About the Extension
On average, 70% of consumers abandon their online shopping carts.* They frequently place items in their carts but leave the store before completing their purchase. Research shows that sending three cart abandonment emails increases revenue by 69% compared to sending a single email.* Prevent losing potential customers by automatically sending them personalized reminder emails using our Abandoned Cart plugin — now with multi-step scheduling, promotion code support, and B2B compatibility.
* Baymard Institute & Oberlo (2022)
Advantages
Bring customers back — automatically and on schedule
A large percentage of consumers abandon their shopping carts every day. Our Abandoned Cart plugin makes it easy for Shopware stores to bring them back with automated reminder emails. You can configure a full multi-step reminder schedule — for example, a first email after 1 hour, a follow-up after 24 hours, and a final reminder after 72 hours — each using a different email template and message.
The plugin tracks exactly where each customer is in the sequence and sends the right email at the right time, without any manual effort.
Sweeten the deal with automatic discount codes
Take your recovery strategy a step further by attaching a unique, one-time promotion code to the cart recovery link. When a customer clicks the link in their reminder email, the discount is automatically applied to their restored cart — giving them an extra incentive to complete the purchase.
You can configure which Shopware promotion to draw codes from and exclude specific customer groups from receiving the discount.
One-click cart recovery
Each reminder email contains a personalized recovery link. When a customer clicks it, their exact cart — with all original products and quantities — is instantly restored in their browser session.
Depending on your configuration, the plugin can also automatically log the customer back in and pre-fill their billing and shipping details, making the path to checkout as frictionless as possible.
Gain additional customer insights
Beyond recovering lost sales, the plugin gives you visibility into your abandonment patterns. The administration dashboard shows you which abandoned carts are active, what products they contain, and how many reminder emails have been sent for each cart.
A built-in conversion metric tracks how many reminder emails have been sent overall and flags recovered orders in Shopware’s order overview, allowing you to measure the direct revenue impact of your campaigns.
No more manual work
No one likes doing repetitive work manually. The plugin automates the entire abandoned cart lifecycle: carts are captured the moment a customer adds a product or reaches the checkout, reminders are sent according to your configured schedule, promotion codes are generated and replenished automatically after each send, and carts that have passed their expiry window are cleaned up without any intervention.
The only thing you need to do is configure your schedule, customize your email templates, and set your preferred decay time.
Flexible configuration for every store
The plugin is highly configurable per sales channel, including:
- A multi-step notification schedule with custom delays and email templates for each step
- A batch size limit per processing run to avoid triggering spam filters
- Optional CC email addresses to keep your team informed
- A configurable cart decay period to automatically clean up old records
- An opt-out option available directly from the customer’s account page in the storefront
- Support for guest customers (configurable)
- Full B2B / Shopware Commercial compatibility, including employee-level cart tracking
Supports English, German, and Dutch out of the box
The plugin comes with ready-to-use email templates and admin translations in English (en-GB), German (de-DE), and Dutch (nl-NL).
Still not convinced?
More than 100 unique stores have downloaded or are currently using the Abandoned Cart plugin — make sure you do not miss out.
Check out how different stores have already applied it:
- https://www.buiskoppelingshop.nl/
- https://www.celsisbv.nl/
- https://meine-uhr.de/
- https://www.juwelier-sandkuehler.de/
- https://www.urban-pieces.com/
Contact
If something unexpected happens, or if you would like to see a feature of the plugin changed or improved, please contact us via the Shopware support portal by selecting the Abandoned Cart plugin, or by sending a message to plugins@zeo.nl.
Be sure to include your current Shopware version and the version of the plugin you are using. To help us speed up the support process, it is best to provide as much information as possible, or grant us access to your test environment so that we can reproduce and resolve the issue more quickly.
About us
The team of professionals at Zeo has over 15 years of experience in both online marketing and web development. With this experience, we have helped more than 80 clients across 11 different countries, in both B2C and B2B.
Several new e-commerce shops have been built from the ground up using the Shopware platform and Zeo’s plugins. Notable clients include Simon Lévelt, 24Kae, ABN AMRO Bank, and Allianz Global Assistance.
For more information about us, visit https://www.zeo.nl/.
Details
- Available: English, German, Dutch
- Latest update: 1 June 2026
- Publication date: 28 October 2019
- Version: 3.0.5
- Category: Other
Resources
Reviews (7)
Engagierter Support, aber bisher nicht wie erwartet nutzbar
Wir standen hierzu regelmäßig mit dem Hersteller in Kontakt. Der Support war bemüht und hat verschiedene mögliche Ursachen aufgezeigt, allerdings konnten wir die genaue Ursache bis heute leider noch nicht identifizieren. Aktuell planen wir ein Update unseres Shops auf eine neuere Shopware-Version und werden das Plugin anschließend erneut testen.
Leider konnten wir das Plugin bisher nicht wie erhofft produktiv nutzen, weshalb unsere Erfahrungen bislang eher durchwachsen sind.
Hat den Shop komplett zerbrochen!!!
Top tool and even better Support
Outstanding Support
Sehr hilfreiches und wichtiges Plugin
Top plugin for your shop
Best on the market
About the Extension Partner
DizTech BV.
Partner Status
-
Shopware
Premium Extension Partner
Details
- Ø-Rating: 4.5
- Partner since: 2018
- Extensions: 54
Support
- Based in: The Netherlands
- Speaks: German, English
- Response time: Very quickly