Customer Re-engagement & Win-Back Email for Shopware 6
Automatically re-engages inactive Shopware 6 customers by email: multi-stage win-back campaigns after a configurable inactivity period, optionally with a discount code.
Compatible with:
Self-hosted
Includes:
During the subscription all released updates are included for free
In case you have any problems with your extension you can always ask the Extension Partner for help.
Description
Highlights
About the Extension
Automatically win back inactive customers.Customers who ordered once and then disappeared are lost potential. With Customer Re-engagement for Shopware 6, you automatically reach out to these customers via email – exactly when the configured inactivity period has been exceeded. Optionally with a personalized discount code.
Unlike abandoned-cart plugins or back-in-stock notifications, this app specifically targets customers who are simply no longer active: no open cart, no specific product request – just the recognition that a customer has been away too long and should be won back.
Your benefits at a glance
- Automatically detect and reach out to inactive customers
- Multi-stage campaigns with up to 3 emails
- Optional, automatically generated discount code
- Selectable criterion: last login or last order
- Statistics dashboard with revenue and conversion rate
Features
- Automatic detection of inactive customers after a configurable period (e.g. 90, 180 or 365 days without order)
- Multi-stage campaigns: up to 3 emails at configurable intervals (e.g. after 3, 6 and 12 months)
- Optional discount code: automatically generated voucher directly in the re-engagement email
- Customizable email templates via the Shopware mail system (Twig-based)
- Selectable inactivity criterion: last login or last order
- Customer group filter: include or exclude specific groups
- Opt-out: customers who unsubscribe are not contacted again
- Statistics dashboard: number of reactivated customers, conversion rate, generated revenue
- Manual test send: trigger the campaign for individual customers
Who is this plugin for?
For all Shopware merchants with registered customers – especially B2C shops with a high proportion of returning customers and B2B shops that want to retain customers long-term.Requirements
- Shopware 6 installation
- Registered customers in the shop
- Configured mail sending in Shopware
Data protection
All data stays in your own shop – no external service is used. Unsubscribed customers (opt-out) are not contacted again. The app can therefore be used in a GDPR-compliant way.Required plugins
The following plugin must be installed and activated once in order to use this extension:Documentation
You can find detailed instructions here »Details
- Available: English, German
- Category: Email Marketing
About the Extension Partner
CNK E-Commerce GmbH
Partner Status
-
Shopware
Extension Partner
Details
- Ø-Rating: 4.6
- Partner since: 2022
- Extensions: 10
Support
- Based in: Germany
- Speaks: German, English, French
- Response time: Quickly