AI shopping assistant with agentic capabilities

About the Extension

Turn every customer interaction into an opportunity

AI Shopping Assistant with Agentic Capabilities brings a powerful, always-on AI shopping assistant directly into your Shopware 6 storefront. It helps customers discover products, answer pre-sales/post sales questions, track orders, manage returns, and resolve routine support requests—while giving your team complete control over AI actions and human escalation.

Unlike traditional FAQ chatbots, the assistant can understand customer intent and perform multi-step tasks within configurable rules and permissions.

Key capabilities

Guided product discovery
Help shoppers find the right products using natural-language conversations based on product information, categories, customer preferences, use cases, and budget.

Product questions and recommendations
Answer product-related questions and provide contextual recommendations using your Shopware catalog and CMS content.

Order tracking and shipping support
Automatically answer common “Where is my order?” questions using Shopware order and shipping information, reducing repetitive WISMO requests.

Returns, exchanges and cancellations
Assist customers with return and exchange requests, cancellations, address changes, and policy-related questions according to your configured rules.

24/7 customer support
Provide instant assistance outside business hours and handle repetitive customer questions without increasing your support workload.

Human escalation
When a conversation requires human attention, transfer it to your support team together with the conversation history and relevant customer context.

Multi-channel customer engagement

Connect with customers through multiple communication channels:

• Website chat
• Email
• WhatsApp
• Contact forms

Built for Shopware 6

The plugin integrates directly into your Shopware environment and provides administration tools for configuration, conversations, rules, and monitoring.

Key benefits include:

• Native Shopware 6.7+ integration
• Storefront chat widget
• Shopware Administration module
• Catalog, product and CMS synchronization
• Multi-language support
• Configurable AI rules and permissions
• Configurable escalation workflows
• Data retention and privacy controls
• Compatibility with existing support and ERP workflows

Why agentic AI?

A conventional chatbot mainly provides predefined answers. An agentic AI assistant can understand an objective, determine the required steps, use available store information, and execute supported actions within defined guardrails.

This allows the assistant to search products, compare options, check orders, assist with post-purchase requests, and escalate complex cases—all from a single conversation.