Smart SEO Redirects, robots.txt & Sitemap Filter

by Ongrano

Rating: no rating ( write a review )

Downloads: <10

The only Shopware plugin that combines smart 404 redirects with fuzzy URL matching, robots.txt & llms.txt editor, and sitemap URL filtering — replace 3 plugins with 1.

Annually €8.25* /month €118.80 * €99.00* /year 16.67% discount In comparison to the regular monthly price

Monthly €9.90* /month Cancelable monthly

Compatible with:

6.7.0.0 - 6.7.11.1

Includes:

Free trial month

The subscription starts with a free trial month during which it can be canceled at any time.

All updates

During the subscription all released updates are included for free

Support from the Extension Partner

In case you have any questions or problems with your extension you can always ask the Extension Partner for help during the subscription.

Description

Highlights

Fuzzy URL matching: automatic 404 redirect to the best page
3 plugins in 1: redirects, robots.txt editor, and sitemap filter
Auto-redirect when products or categories are deleted
Edit robots.txt and llms.txt directly in the Administration
Bulk import via CSV and CLI verification included

Features

Fuzzy URL matching for 404 redirects
Auto-redirect on entity deletion
301, 302, 410 status codes configurable
Redirect loop protection
robots.txt editor per sales channel

llms.txt editor for AI crawlers
Sitemap URL filtering
CSV bulk import
CLI verification
7 admin pages

Show more Show less

About the Extension

Every 404 error costs you money. Stop the leak — automatically.

A single broken URL can tank your Google rankings, waste your ad budget, and send customers straight to a competitor. Most shop owners don't even know it's happening until it's too late.

Smart SEO Redirects catches every 404 error the moment it happens and automatically redirects visitors to the most relevant page in your shop — using an intelligent fuzzy matching algorithm that no other Shopware plugin offers.

But that's just the beginning. This is the only all-in-one SEO toolkit that also gives you a robots.txt & llms.txt editor and sitemap URL filtering — three essential tools that you'd otherwise need three separate plugins for.

No server access needed. No .htaccess editing. Install, activate, done.

Smart 404 Redirect Handling — The Core Feature No Other Plugin Has

Other redirect plugins make you manually map every old URL to a new one. That works for 10 redirects, not 10,000. Smart SEO Redirects does it automatically:

Fuzzy URL matching — The plugin extracts keywords from broken URLs and intelligently searches your existing SEO URLs to find the closest match. No manual work required
Automatic 404 capture — Every 404 hit is caught in real-time, matched to the best product, category, or landing page, and redirected instantly
Auto-redirect on deletion — Delete a product? The plugin automatically creates redirects from all its old URLs to the next best category. Delete a category? Redirects point to the parent. No orphaned URLs, ever
301, 302, or 410 — Full control over HTTP status codes per redirect. Permanent, temporary, or gone — you decide
Redirect loop protection — Built-in detection prevents infinite redirect chains before they happen
Smart path handling — Technical paths (like /detail/, /navigation/) get redirected to the shop root. Forbidden paths (like /theme/) return 410 Gone. Internal paths (like /widgets/) are silently skipped. All configurable

Bulk Import — Migrate Thousands of URLs in Minutes

Migrating from Shopware 5, Magento, WooCommerce, or any other platform? Don't lose years of SEO equity:

Paste or upload CSV — Drop a list of old URLs and the Smart Matcher finds the best target for each one automatically
Batch processing — Process hundreds of redirects in a single operation
Detailed results — See exactly what was matched, what was skipped, and why — for every single URL
Admin API — Integrate bulk imports into your automation workflows via the REST API

Robots.txt & LLMs.txt Editor — Control Who Crawls Your Shop

Most merchants can't edit robots.txt without server access or developer help. This plugin puts you in control:

Robots.txt editor — Write and manage your robots.txt content directly in the Shopware Administration. No FTP, no SSH, no server config files
LLMs.txt editor — The new standard for controlling AI crawlers like ChatGPT, Claude, and Perplexity. Be ready for the AI search era
Per sales channel — Different robots.txt rules for each of your sales channels. Essential for multi-domain setups
Syntax-highlighted code editor — No guessing about formatting. Write with confidence
Instant toggle — Switch between your custom robots.txt and the Shopware default with one click

Sitemap URL Filtering — A Clean Sitemap Means Better Rankings

Google's crawl budget is limited. Don't waste it on pages that shouldn't be indexed:

Filter by product — Exclude test products, discontinued items, or internal products from the XML sitemap
Filter by category — Remove archived or internal categories entirely
Filter by URL pattern — Exclude any URL containing specific text (e.g., "test", "draft", "internal", "sample")
Multiple filter rules — Create as many filters as you need, each with its own active/inactive toggle
Live preview — See exactly which URLs will be excluded before you save

CLI Verification — Proof That Your Redirects Work

Trust, but verify. The built-in CLI command lets you audit all your redirects:

CSV input — Feed a list of old URLs and verify each one resolves correctly
Chain following — Follows the full redirect chain to show you the final destination
Error-only mode — Filter output to show only broken redirects and remaining 404s
Automation-ready — Integrate into your CI/CD pipeline or run as a scheduled health check

Why Choose This Over Separate Plugins?

Capability Smart SEO Redirects Typical alternatives Fuzzy URL matching Yes — automatic No (manual mapping only) Auto-redirect on deletion Yes — built-in Rarely available robots.txt editor Yes — included Separate plugin needed llms.txt editor Yes — included Almost no plugin offers this Sitemap filtering Yes — included Separate plugin needed Bulk import Yes — paste or CSV Some offer CSV only CLI verification Yes — built-in Not available Plugins needed 1 3–4

Full Admin Module — Everything in One Place

7 dedicated pages integrated seamlessly into the Shopware Administration:

Redirect list — Search, sort, inline-edit, and manage all your redirects
Redirect detail — Full editing with target entity selection
Bulk import — Paste or CSV upload with real-time progress
Robots.txt editor — Side-by-side with llms.txt
Sitemap filters — List, create, and edit filter rules

Who Is This For?

Every Shopware shop — If you have products, you will have 404 errors. It's not a question of if, but when
Shops after a migration — Moving from Shopware 5, Magento, or WooCommerce? Bulk import your old URLs and protect your SEO equity
Shops with large catalogs — Products come and go. Automatic deletion redirects ensure no URL is left behind
SEO-focused merchants — Clean sitemaps, proper robots.txt, and zero 404s are the foundation of technical SEO
Multi-channel operations — Per-sales-channel robots.txt and redirect rules for complex setups
Forward-thinking shops — AI search is growing fast. LLMs.txt support puts you ahead of the curve

One plugin. Three essential SEO tools. Zero 404 errors. Install it now and stop losing traffic.

Every 404 error costs you money. Stop the leak — automatically.

A single broken URL can tank your Google rankings, waste your ad budget, and send customers straight to a competitor. Most shop owners don't even know it's happening until it's too late.

No server access needed. No .htaccess editing. Install, activate, done.

Smart 404 Redirect Handling — The Core Feature No Other Plugin Has

Other redirect plugins make you manually map every old URL to a new one. That works for 10 redirects, not 10,000. Smart SEO Redirects does it automatically:

Fuzzy URL matching — The plugin extracts keywords from broken URLs and intelligently searches your existing SEO URLs to find the closest match. No manual work required
Automatic 404 capture — Every 404 hit is caught in real-time, matched to the best product, category, or landing page, and redirected instantly
Auto-redirect on deletion — Delete a product? The plugin automatically creates redirects from all its old URLs to the next best category. Delete a category? Redirects point to the parent. No orphaned URLs, ever
301, 302, or 410 — Full control over HTTP status codes per redirect. Permanent, temporary, or gone — you decide
Redirect loop protection — Built-in detection prevents infinite redirect chains before they happen
Smart path handling — Technical paths (like /detail/, /navigation/) get redirected to the shop root. Forbidden paths (like /theme/) return 410 Gone. Internal paths (like /widgets/) are silently skipped. All configurable

Bulk Import — Migrate Thousands of URLs in Minutes

Migrating from Shopware 5, Magento, WooCommerce, or any other platform? Don't lose years of SEO equity:

Paste or upload CSV — Drop a list of old URLs and the Smart Matcher finds the best target for each one automatically
Batch processing — Process hundreds of redirects in a single operation
Detailed results — See exactly what was matched, what was skipped, and why — for every single URL
Admin API — Integrate bulk imports into your automation workflows via the REST API

Robots.txt & LLMs.txt Editor — Control Who Crawls Your Shop

Most merchants can't edit robots.txt without server access or developer help. This plugin puts you in control:

Robots.txt editor — Write and manage your robots.txt content directly in the Shopware Administration. No FTP, no SSH, no server config files
LLMs.txt editor — The new standard for controlling AI crawlers like ChatGPT, Claude, and Perplexity. Be ready for the AI search era
Per sales channel — Different robots.txt rules for each of your sales channels. Essential for multi-domain setups
Syntax-highlighted code editor — No guessing about formatting. Write with confidence
Instant toggle — Switch between your custom robots.txt and the Shopware default with one click

Sitemap URL Filtering — A Clean Sitemap Means Better Rankings

Google's crawl budget is limited. Don't waste it on pages that shouldn't be indexed:

Filter by product — Exclude test products, discontinued items, or internal products from the XML sitemap
Filter by category — Remove archived or internal categories entirely
Filter by URL pattern — Exclude any URL containing specific text (e.g., "test", "draft", "internal", "sample")
Multiple filter rules — Create as many filters as you need, each with its own active/inactive toggle
Live preview — See exactly which URLs will be excluded before you save

CLI Verification — Proof That Your Redirects Work

Trust, but verify. The built-in CLI command lets you audit all your redirects:

CSV input — Feed a list of old URLs and verify each one resolves correctly
Chain following — Follows the full redirect chain to show you the final destination
Error-only mode — Filter output to show only broken redirects and remaining 404s
Automation-ready — Integrate into your CI/CD pipeline or run as a scheduled health check

Why Choose This Over Separate Plugins?

Full Admin Module — Everything in One Place

7 dedicated pages integrated seamlessly into the Shopware Administration:

Redirect list — Search, sort, inline-edit, and manage all your redirects
Redirect detail — Full editing with target entity selection
Bulk import — Paste or CSV upload with real-time progress
Robots.txt editor — Side-by-side with llms.txt
Sitemap filters — List, create, and edit filter rules

Who Is This For?

Every Shopware shop — If you have products, you will have 404 errors. It's not a question of if, but when
Shops after a migration — Moving from Shopware 5, Magento, or WooCommerce? Bulk import your old URLs and protect your SEO equity
Shops with large catalogs — Products come and go. Automatic deletion redirects ensure no URL is left behind
SEO-focused merchants — Clean sitemaps, proper robots.txt, and zero 404s are the foundation of technical SEO
Multi-channel operations — Per-sales-channel robots.txt and redirect rules for complex setups
Forward-thinking shops — AI search is growing fast. LLMs.txt support puts you ahead of the curve

One plugin. Three essential SEO tools. Zero 404 errors. Install it now and stop losing traffic.

Details

Available: English, German
Latest update: 2 July 2026
Publication date: 2 July 2026
Version: 1.1.14
Category: SEO Optimization

Resources

Reviews (0)

Write a review

If you downloaded this extension you can write a review in the Shopware Account.

Write a review

No reviews found.

About the Extension Partner

Ongrano

See all extensions

Partner Status

Shopware
Extension Partner

Details

Partner since: 2023
Extensions: 11

Support

Based in: Germany
Speaks: German, English
Response time: Very quickly

Installation

Go to Extensions → My Extensions in the Shopware Administration.
Find Smart SEO Redirects, robots.txt & Sitemap Filter and click Install, then Activate.
The plugin automatically creates the required database tables for redirects and sitemap filters.

Step 1: Configure the SEO Redirector

Go to Extensions → My Extensions, find the plugin, click the three-dot menu → Configuration.
In the SEO Redirector card:
- Enable Redirector — Toggle on to start capturing and redirecting 404 URLs
- Default HTTP Code — Choose 301 (permanent), 302 (temporary), or 410 (gone)
- Max Smart Match Words — Maximum number of keywords used for fuzzy matching (default: 8)
In the Smart Matcher Settings card:
- Excluded Words — Words to ignore during matching (one per line, e.g., "the", "and", "shop")
- Technical Paths — Paths that redirect to a random root category (e.g., /detail/, /navigation/)
- Forbidden Paths — Paths that return 410 Gone (e.g., /theme/)
- Internal Patterns — Paths to skip entirely (e.g., /widgets/, /csrf/)
Click Save.

Step 2: Manage Redirects

Navigate to Content → Redirector in the Administration sidebar.

View and edit redirects

The redirect list shows all captured and manual redirects with their source URL, target, HTTP code, status, and action type. You can:

Inline edit the HTTP code, active status, and manual target URL directly in the list
Click a redirect to open the detail page for full editing
Create manual redirects using the "Add redirect" button

Bulk import

Click Import in the redirect list toolbar.
Choose one of two methods:
- Paste URLs — Paste a list of URLs, one per line
- Upload CSV — Upload a CSV file containing a "url" column
Click Start Import. Each URL is processed through the Smart Matcher.
Review the results table showing status, action, target, and HTTP code for each URL.

Step 3: Configure Robots.txt

Navigate to Content → Robots.txt / LLMs.txt in the sidebar.
Select the Sales Channel you want to configure.
Toggle Activate custom robots.txt on.
Write your robots.txt content in the code editor. Example: User-agent: * Allow: / Disallow: /account/ Disallow: /checkout/ Disallow: /search?* Sitemap: https://your-shop.com/sitemap.xml
Click Save.

For the LLMs.txt editor, scroll down to the LLMs.txt section and follow the same steps.

Note: When the custom robots.txt is deactivated, Shopware serves the default public/robots.txt file.

Step 4: Set up Sitemap Filters

Navigate to Content → Sitemap Filter in the sidebar.
Make sure Sitemap Filter Active is enabled in the plugin configuration.
Click Create filter.
Configure the filter:
- Name — A descriptive name (e.g., "Exclude test products")
- Status — Active or inactive
- Text pattern — Keywords to match in URLs (e.g., "test" will exclude URLs containing "test")
- Categories — Select specific categories to exclude from the sitemap
- Products — Select specific products to exclude from the sitemap
The SEO URLs section shows which URLs match your current filter criteria.
Click Save.

CLI Commands

Test a URL against the redirector

bin/console ongrano:url-seo:test "https://your-shop.com/old-product-page"

Shows the matched target, HTTP code, and action that would be applied.

Verify redirect chains from CSV

bin/console ongrano:url-seo:verify urls.csv --only-errors

Checks each URL in the CSV, follows redirect chains, and reports any remaining 404 errors.

How automatic deletion redirects work

When you delete a product, category, or landing page in the Administration, the plugin automatically:

Finds all SEO URLs associated with the deleted entity
Creates redirect entries pointing to the next best page:
- Products → Redirect to the product's first active category, or homepage
- Categories → Redirect to the parent category, sibling, or homepage
- Landing Pages → Redirect to homepage
Marks the redirect action as "Auto Capture Before Deletion"

This happens automatically with no user action required.

Tips

The redirector works per sales channel and language — redirects are matched against the current sales channel context.
Use the excluded words setting to improve matching accuracy by removing common words (articles, prepositions) from URL analysis.
The forbidden paths setting is useful for returning 410 Gone for paths that should never be accessible (e.g., theme assets).
Sitemap filters are applied during sitemap generation — after changing filters, regenerate the sitemap to see the effect.
The LLMs.txt editor is useful for shops that want to control how AI crawlers (ChatGPT, Perplexity, etc.) interact with their content.

How is this different from a simple 301 redirect plugin?

Most redirect plugins require you to manually map every old URL to a new one. Smart SEO Redirects uses a fuzzy matching algorithm that automatically extracts keywords from the broken URL and finds the best match among your existing SEO URLs. Plus, the plugin automatically creates redirects when you delete products, categories, or landing pages — no other Shopware plugin offers this combination.

Do I need server access to edit robots.txt?

No. The plugin provides a full code editor directly in the Shopware Administration. You can write, save, and activate your robots.txt content instantly — no FTP, SSH, or server configuration needed. Each sales channel can have its own robots.txt.

What is llms.txt and why do I need it?

llms.txt is a new standard that controls how AI crawlers (like ChatGPT, Claude, and Perplexity) access your website. As AI-powered search grows rapidly, llms.txt gives you control over which content AI systems can read and summarize. This plugin is one of the first on the Shopware marketplace to support llms.txt editing.

Does the bulk import work for shop migrations?

Yes, that's exactly what it's built for. Export your old URLs as CSV or paste them directly. The Smart Matcher processes each URL and automatically finds the best target page in your new shop. You'll see detailed results for every URL — matched, skipped, or errored.

Does the plugin slow down my shop?

No. The plugin only activates when an actual 404 error occurs. For normal page loads, there is zero performance overhead. The robots.txt and llms.txt files are served directly from configuration — no additional database queries on each request.

Can I use this plugin alongside other SEO plugins?

Yes. The plugin is designed to work alongside other SEO plugins. However, if you're already using a separate redirect plugin or robots.txt plugin, we recommend deactivating those to avoid conflicts. Smart SEO Redirects fully replaces those individual plugins.