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BuI Hinsche GmbH

Real Articles as Variants – Main product with Variants

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Downloads: <10

Description

Highlights

  • Real products as variants – full control
  • Flexible layout in Shopping Experience, tabs, product boxes, or full width
  • Seamless ERP integration without duplicates or errors
  • Variants can be displayed immediately in the layout
  • Increased revenue and improved customer experience through intuitive product presentation

Features

  • Variant Management – real products remain independent but linked to a main product
  • Flexible Layouts – tabs, product boxes, full width, listing, minimal content; maximum products per page configurable
  • Shopping Experience Integration – variant widget can be placed anywhere, directly on the desired page
  • Stress-Free ERP Synchronisation – all information automatically transferred; supports ERP systems such as Xentral or RayBex
  • Additional Options – choose the position of variants, visibility in filters, buy-box can be disabled
  • Nested Variants & Custom Fields – supports nested variants and custom fields

About the Extension

More revenue, less complexity – the Shopware revolution for your mid-sized business

Here stands your company: amazing products, countless variants, yet your shop has become a challenge. Every new variant means tedious data entry, complex ERP synchronisations, and technical hurdles in presentation.

Real products as Variants changes the rules of the game.
Real products are treated as variants, giving you full control over product presentation, layout, and ERP data – while the plugin handles the complex technical work in the background.

The transformation starts immediately:

1. Flexibility becomes your standard

Place products exactly where they have the most impact: tabs, product boxes, or full-width layouts. With the Shopping Experience, every product presentation becomes an experience rather than a technical challenge.

2. Stress-Free ERP Integration

No more duplicate data entry!  Real products as variants synchronise automatically with your ERP system, transfer all information correctly, and save valuable time.

3. Conversion Boost through Better Customer Experience

Customers find what they are looking for faster, understand the relationships between your products, and buy more often. Intuitive presentation increases dwell time and revenue measurably.

Your Decision for Sustainable Success
Real products as variants is more than a plugin – it is your strategic partner for long-term e-commerce success. Save time on product management and invest it in what really matters: the growth of your shop.

Test  Real products as Variants now and experience the difference. Your company deserves to compete with the big players – and even surpass them.

Support that thinks ahead
Our development team is available to assist you directly with any questions. Feedback and requests are reviewed and regularly implemented - ensuring a plugin that grows with your shop.

Proven, reliable, future-ready
Successfully in use for years. The new Shopware 6 version offers features such as catalog mode and sales-channel redirection.
Easy to install, intuitive to configure, and stable during updates.

Your investment in professional price management
Lay the foundation for better lead generation, personalized customer support, and flexible price communication. Increase conversion and trust - with just one plugin.

Custom adaptations
We offer tailored solutions to meet your requirements. Share your ideas with us - we will find the right implementation.

Legal notice
We assume no liability for legal requirements. Please verify usage in consultation with qualified legal counsel.

About us
BuI Hinsche GmbH has been your experienced e-commerce partner since 2006.
We provide creative solutions in consulting, development, design, support, and maintenance -with a focus on Shopware and custom plugins.

Contact
+49 (0) 3441 9799060
info@bui-hinsche.com | support@bui-hinsche.com
Questions? We are happy to help!


Details

  • Available: English, German
  • Latest update: 11 March 2026
  • Publication date: 12 March 2026
  • Version: 6.7.0
  • Category: Detail Page

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About the Extension Partner

BuI Hinsche GmbH

BuI Hinsche GmbH

Partner Status

  • Shopware Bronze Partner Shopware
    Bronze Partner
  • Shopware Premium Extension Partner Shopware
    Premium Extension Partner

Details

  • Ø-Rating: 4.3

    Average rating of 4.3 out of 5 stars

  • Partner since: 2014
  • Extensions: 84
  • Certifications: Certifications

Support

  • Based in: Germany
  • Speaks: German, English
  • Response time: Very quickly
Shopware 6 certified This Extension Partner has been certified by our Academy for Shopware 6.