Breadcrumb Studio: Click Path, Styles, Home & Rich Snippet
Description
Highlights
About the Extension
The right path on every product page
A product often sits in several categories, for example "Lighting" and "Sale". Shopware then always shows the same path, no matter where your customer came from. With the click path, the product page shows the way your customer actually took, and one click leads back to that category. The pages stay identical for all visitors, so the HTTP cache keeps working.
A breadcrumb that fits your shop
Choose from four styles (Minimal, Chips, Arrow segments, Bar), set an optional accent color and pick the separator. Show home as text, as a house icon or both. The styles take over the colors of your theme and need no template changes.
You decide which path applies
Categories like "Sale" or "New" should not appear as the product path? Exclude them or prefer certain branches. Single categories and folder categories can be hidden in the breadcrumb. In the administration you see for each product which path is shown in which sales channel and language, and why.
Made for smartphones, too
On small screens the breadcrumb is a single line you can swipe sideways, or a compact "‹ Back to category" link. You can also show the breadcrumb on desktop only or on mobile only.
More pages, more control
The breadcrumb also appears on landing pages and on the search results page. The product name can be the last entry, and for long names you set a short name. With the CMS element "Breadcrumb" you place it anywhere in your shopping experiences. On single categories or landing pages you hide it with a checkbox, right in the "Breadcrumb Studio" card in the SEO tab.
Breadcrumb as CMS element
In the shopping experiences you find the block "Breadcrumb" in the category "Text". Use it to place the breadcrumb anywhere in category, product and landing page layouts. If you like, the element replaces the default breadcrumb of the page. There is always exactly one rich snippet, never a duplicate.
A matching rich snippet for Google
The rich snippet (BreadcrumbList) that search engines use to show the path always equals the visible breadcrumb. Hidden entries are missing there as well, and the positions stay gapless. You can optionally output home in the rich snippet.
Note: Home in the rich snippet is off by default, as it may lead to penalties from Google. Check the effect beforehand, for example with Google's Rich Results Test.
All settings at a glance
- Style, accent color, separator and display of home
- Click path with data protection choice
- Path rules: exclude or prefer categories
- Product name and short names
- Landing pages and search results page
- Mobile view and display by device
- Hide the breadcrumb per category or landing page
- Home and product name in the rich snippet
- Configurable per sales channel
Data protection of the click path
The click path remembers the last clicked category in the browser tab only. Nothing is sent to the server. You choose whether the feature appears in the cookie consent under "comfort features" (consent required) or counts as technically necessary. This is not legal advice.
Update without risk
All new options are off by default. After an update your shop looks exactly as before until you switch something on. Settings apply per sales channel.
Details
- Available: English, German
- Latest update: 6 November 2026
- Publication date: 1 April 2020
- Version: 2.0.0
- Category: SEO Optimization
Resources
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Funktioniert
About the Extension Partner
Devert
Partner Status
-
Shopware
Extension Partner
Details
- Ø-Rating: 5
- Partner since: 2020
- Extensions: 3
Support
- Based in: Germany
- Speaks: German, English
- Response time: Very quickly