Cloud / Self-hosted
You can run Shopware in the cloud or use it as a self-hosted solution for your shop. Here you can check if a particular extension can be used in the cloud or self-hosted variant.
This extension cannot be used in a Shopware Cloud shop. Cloud Self-hosted
This app is available for Shopware 5
Support
- Support by: mediameets GmbH
- Support languages:
Details
- Order number: media26570126106m
- Extension Partner: mediameets GmbH
- Version: 4.0.0
- Last update: 7 Mar 2024
- Language support:
- Self-hosted compatibility: 6.2.0 – 6.2.36.3.0.0 – 6.3.0.26.3.1.0 – 6.3.1.16.3.2.0 – 6.3.2.16.3.3.0 – 6.3.3.16.3.4.0 – 6.3.4.16.3.5.0 – 6.3.5.46.4.0.06.4.1.0 – 6.4.1.26.4.2.0 – 6.4.2.16.4.3.0 – 6.4.3.16.4.4.0 – 6.4.4.16.4.5.0 – 6.4.5.16.4.6.0 – 6.4.6.16.4.7.06.4.8.0 – 6.4.8.26.4.9.06.4.10.0 – 6.4.10.16.4.11.0 – 6.4.11.16.4.12.06.4.13.06.4.14.06.4.15.0 – 6.4.15.26.4.16.0 – 6.4.16.16.4.17.0 – 6.4.17.26.4.18.0 – 6.4.18.16.4.19.06.4.20.0 – 6.4.20.26.5.0.06.5.1.0 – 6.5.1.16.5.2.0 – 6.5.2.16.5.3.0 – 6.5.3.36.5.4.0 – 6.5.4.16.5.5.0 – 6.5.5.26.5.6.0 – 6.5.6.16.5.7.0 – 6.5.7.46.5.8.0 – 6.5.8.76.6.0.0
Product information
Highlights
- Capture events with Facebook Pixel (Meta Pixel) & Conversion API
- Captures 8 standard Facebook events
- Captures 4 custom events
- Multiple Pixel IDs / Conversion API Access Keys, Advanced matching, Automatic configuration
- 3 data protection modes: Use the Shopware Cookie Consent Tool, Start Facebook Pixel immediately & Start Facebook Pixel manually via JavaScript
Description
Facebook Pixel (Meta Pixel) Integration - the original!
This plugin is the successor to the GOLD-certified Facebook Pixel & Conversion API Integration plugin for Shopware 5. Probably one of the most successful Shopware 5 plugins with over 2,300 downloads. Using the Facebook Pixel (Meta Pixel), you can target existing customers on the social media platforms Facebook, Instagram, and Whatsapp Business. You can reactivate existing customers, acquire new customers, measure results, and optimize conversions.
The pixel measures various events that your visitors and customers perform in your shop.
Conversion API to improve the quality of your events
If desired, our plugin captures the events via the Conversion API of Facebook, in addition to the Facebook Pixel. Learn more about Conversion API functionality. More about the Conversion API functionality
Facebook Domain verification
As an additional function, the extension inserts a meta tag in the HTML source code of your shop for domain verification for Facebook's Business Manager. Domain verification strengthens the integrity and security of your content on Facebook.
Features
Captured standard events
- PageView: page view
- ViewContent: view of a product
- Search: search request
- AddToCart: product added to cart
- InitiateCheckout: checkout process started
- AddPaymentInfo: add payment informations
- Purchase: completed purchase
- CustomizeProduct: product configured (variant article)
Captured custom events
- ViewProduct: view of a product (like ViewContent, but no product catalog necessary)
- ViewCategory: view of a category
- FrequentShopper: logged in customer with more than one order
- CustomerHasAccount: logged in customer with a customer account
Multiple Pixel ID's
With the configuration of several pixel IDs, all events can be made accessible to any number of advertising accounts.
Advanced Matching
The Advanced Matching is a function that is offered by Facebook and can be activated in our plugin.
It is used by Facebook to recognize customers as Facebook members, even if they are not logged in on Facebook when visiting your shop. The data is encrypted and transmitted to Facebook.
Data protection modes
You can choose between three different data protection modes.
- Use Shopware Cookie Consent Tool (Default)
- Start Facebook Pixel immediately
- Start Facebook Pixel manually via JavaScript
In data protection modes 2 and 3, the shop operator is responsible for obtaining any necessary consent to activate the Facebook Pixel.
You can find a detailed description of the data protection modes in our detailed documentation (GERMAN Language).
Customization / Performance
All texts in the Cookie Consent Tool can be customized using the snippets.
The Facebook Pixel code and the plugin code are loaded asynchronously and compiled with the theme code.
Facebook & Instagram Marketing
Dynamic Product Ads
By connecting a product catalog with the Facebook Pixel in the Business Manager, many more possibilities are opened up. You then have the advantage of using Dynamic Product Ads, and are thus able to present individual products to potential buyers on the basis of a captured event.
Requirements for Dynamic Product Ads
For the tracking of the data a free Facebook Business Manager account including an installed pixel is required. In addition to the use of the data in the form of advertisements, an established advertising ad manager and, if dynamic product ads are desired, a connected product catalog is required.
On request, we media:meets GmbH help you to set up the accounts / managers / product catalogs. Please understand that this service will incur separate costs, which will be discussed in advance. If you are interested, please contact us by e-mail at shopware@mediameets.de
Custom Audience Examples
With the events captured by the plugin, the following custom audiences were possible:
All visitors to the shop who are members of Facebook and..
- searched for term X.
- viewed category X.
- started the checkout process, but not completed it.
- have placed more than one order.
- have a customer account and have viewed category X.
Helpful Links
- Dynamic Product Ads:https://developers.facebook.com/docs/facebook-pixel/pixel-with-ads/dynamic-product-ads
- Facebook Business Manager:https://business.facebook.com
Feedback
Do you have suggestions for improvement or would you like a new feature? - Write us at shopware@mediameets.de
Reviews
We are looking forward to your reviews! We read them all. So we can know what's good. Or not.
Notes
Facebook and Facebook Pixel are registered trademarks of Facebook Inc. This Shopware plugin was not developed by Facebook Inc. and is therefore not available as a contact for this.
media:meets is a registered trademark of media:meets GmbH located in Essen.
Disclaimer
With the Facebook Pixel Plugin, media:meets GmbH conscientiously / dutifully offers a plugin with which the Facebook Pixel can be installed in a Shopware 6 shop. Nevertheless, media:meets GmbH is not liable for violations of data protection or country-specific laws. Each shop operator is responsible for the correct use and should use this in consultation with his / her data protection officer or legal counsel. The use of the Facebook Pixel Plugin does not release the shop operator from his obligations and these do not flow to media:meets GmbH. The judges' decision is final.
Customer reviews
As the owner of this app you can rate it in the Shopware account
Rate now in your accountAverage customer rating from 6 reviews:
Works perfectly & best support and communication during installation.
Vielen Dank, dass freut uns sehr. Weiterhin gute Umsätze wünschen wir.
Funktioniert alles, schneller Support, danke!
Vielen lieben Dank für die Bewertung - so soll es sein und freut uns sehr.
Weiterhin gute Umsätze wünschen wir Euch.
Support top und freundlich!
Alles wunderbar. Hersteller reagiert prompt und freundlich auf Supportanfragen.
Das Modul selbst macht was es soll.
Vielen lieben Dank, freut uns natürlich sehr und ist eine enorme Motivation so weiter zu machen. Wir wünschen Euch weiterhin gute Umsätze.
Funktioniert einwandfrei!
Haben das Plugin jetzt schon mehrere Monate im Einsatz und es gab bisher nie Probleme.
Die Einrichtung erfolgt schnell und einfach.
Das freut uns wirklich sehr.
Wir wünschen weiterhin viel Erfolg und hohe Umsätze.
Plugin sehr gut, Team fantastisch!
Konfiguration sehr einfach. Anfängliche Probleme mit Usercentrics CMT wurden vom Team schnell und professionell gelöst. Anschließend tauchte noch ein etwas größeres Problem mit dem Shopware 6 Sicherheitsplugin auf, echt harte Nuss. Das Team hat dann extra einen Fix dafür programmiert (wobei es eigentlich am Sicherheitsplugin lag), dafür alle Daumen hoch! Kann das Plugin und vor allem den Support uneingeschränkt empfehlen, echt runde Sache!
Vielen Dank - es ist immer schön zu lesen, wenn die harte Arbeit unserer Entwickler sich auch direkt beim Shopbetreiber bezahlt macht.
Wir wünschen weiterhin viel Erfolg und hohe Umsätze!
Top Plugin und erstklassiger Support.
Ausgezeichneter Kundenservice! Conversions API wurde nach Anfrage rechtzeitig mit Apple Update zur Verfügung gestellt. Wir sind begeistert, vielen Dank!
Vielen Dank!
Es freut uns, dass die Nächte der Entwickler für die Integration der Conversion API nicht umsonst gewesen sind :-)
Wir wünschen weiterhin viel Erfolg und hohe Umsätze!
Configuration manual
The basic requirement is a free Facebook Business Manager account and an activated Facebook Pixel.
- Install & activate Plugin
- Copy & paste Facebook Pixel ID
- Optional: configure other options
- Ready!
Changelog
Version 4.0.0
Added
- Shopware 6.6 compatibility
Version 3.3.0
Added
- Support for Facebook Graph API Version v19.0
Updated
- UUID library to increase the performance of event ID generation
Version 2.15.0
Added
- Support for Facebook Graph API Version v19.0
Updated
- UUID library to increase the performance of event ID generation
Version 2.12.3
Added
- Support for Facebook Graph API Version v19.0
Updated
- UUID library to increase the performance of event ID generation
Version 3.2.1
Fixes
- Error in relation with the extension "Shopware Commercial" (v5.6.2)
Version 3.2.0
Added
- Support for Facebook Graph API version v18.0
- Check for existing cookie group by translated snippet
Version 2.14.0
Added
- Support for Facebook Graph API version v18.0
- Check for existing cookie group by translated snippet
Version 2.12.2
Added
- Support for Facebook Graph API version v18.0
- Check for existing cookie group by translated snippet
Version 3.1.1
Changed / Fixed
- Use of the cookie update event name (fixes JavaScript errors from Shopware 6.5.3.0)
Version 3.1.0
Added
- Support for Facebook Graph API version v17.0
- Deprecation dates for older Facebook Graph API versions
Version 2.13.0
Added
- Support for Facebook Graph API version v17.0
- Deprecation dates for older Facebook Graph API versions
Version 2.12.1
Added
- Support for Facebook Graph API version v17.0
- Deprecation dates for older Facebook Graph API versions
Version 3.0.0
Added
- Shopware 6.5.0.0 compatibility
Version 2.12.0
Added
- Support for Facebook Graph API version v16.0
Improved
- PHP code quality
Version 2.11.0
Added
- Domain verification
Updated
- UUID library for generating event IDs
Domain verification
The function takes over the insertion of a meta tag in the HTML source text of your shop for domain verification for the Facebook Business Manager.
Domain verification for Facebook has many advantages:
- claim ownership of your content
- write permissions for texts/photos of shared links of your own content
- assigning rights to determine who can place ads that link to their own content
The domain verification thus strengthens the integrity and security of your own content on Facebook.
Version 2.10.0
Added
- Support for Facebook Graph API Version v15.0
Version 1.11.0
Added
- Support for Facebook Graph API Version v15.0
Version 2.9.0
Added
- Support for Facebook Graph API Version v14.0
Version 1.10.0
Added
- Support for Facebook Graph API Version v14.0
Version 2.8.0
Fixed
- JavaScript error from a breaking change from Shopware with Shopware version >= 6.4.10.0
Version 2.7.0
Added
- JavaScript improvements
Version 1.9.0
Added
- JavaScript improvements
Version 2.6.0
Added
- Support for Facebook Graph API Version v13.0
Version 1.8.0
Added
- Support for Facebook Graph API Version v13.0
Version 2.5.1
Fixed
Missing product data on custom product pagesRemoved
- Leftover JavaScript console call
Version 2.5.0
Note: In some cases it is necessary to clear the Shopware cache manually (Settings > System > Caches & Indexes) if the Conversion API is used.
Added
- Configuration option for the Conversion API deduplication mode (Event ID & Event Name (Recommended / Standard) or FBP / External ID & Event Name)
- Configuration option to choose whether shipping costs should be included in shopping cart and order sums
- PHP 7.4.3 as minimum PHP version in composer.json
Fixed
- Version constraints of the shopware/* dependencies in composer.json
Version 1.7.0
Note: In some cases it is necessary to clear the Shopware cache manually (Settings > System > Caches & Indexes) if the Conversion API is used.
Added
- Configuration option for the Conversion API deduplication mode (Event ID & Event Name (Recommended / Standard) or FBP / External ID & Event Name)
- Configuration option to choose whether shipping costs should be included in shopping cart and order sums
- PHP 7.2 as minimum PHP version in composer.json
Fixed
- Version constraints of the shopware/* dependencies in composer.json
Version 2.4.0
Added
- Support for Facebook Graph API Version v12.0
Support us in the further development of the plugin with a review, because: more reviews = more plugin users = more focus on further development :)
Version 1.6.0
Added
- Support for Facebook Graph API Version v12.0
Support us in the further development of the plugin with a review, because: more reviews = more plugin users = more focus on further development :)
Version 2.3.0
Added
- Option to disable Facebook's push state functionality
Version 1.5.0
Added
- Option to disable Facebook's push state functionality
Fixed
- Loading of order via id instead of filter from store api
Version 2.2.1
Fixed
- When using Conversion API: better determination of the "event_source_url" parameter
Version 1.4.1
Fixed
- When using Conversion API: better determination of the "event_source_url" parameter
Version 2.2.0
Added
- Option to configure the Facebook Conversion API version (new standard version v11.0, previously v10.0)
Version 1.4.0
Added
- Option to configure the Facebook Conversion API version (new standard version v11.0, previously v10.0)
Version 2.1.0
NEW: Integration of the Facebook Conversion API (optional)
This function is currently still in the BETA phase! Use at your own risk - of course, we look forward to your feedback and a rating.
IMPORTANT: Please empty the cache and warm it up!
More about the Conversion API functionality
### Added
- Conversion API integration
### Changed
- Updated plugin icon & name
Version 1.3.0
NEW: Integration of the Facebook Conversion API (optional)
This function is currently still in the BETA phase! Use at your own risk - of course, we look forward to your feedback and a rating.
IMPORTANT: Please empty the cache and warm it up!
More about the Conversion API functionality
### Added
- Conversion API integration
### Changed
- Updated plugin icon & name
Version 2.0.0
### Added
- Shopware 6.4.0.0 compatibility
### Changed
- Config value access in twig templates
- Migrated from sales-channel-api.checkout.cart.detail API route to store-api.checkout.cart.read API route
- Updated AddPaymentInfoByCheckout trigger according to new payment selection on confirmation page
- Update plugin icon
### Removed
- Deprecated sw-settings-index module entry in administration
- Version numbers from API routes
Version 1.2.1
Fixed
- From now on, a cookie will only be added to the Cookie Consent Manager if the plugin configuration is valid for the current sales channel (Pixel ID not empty)
Version 1.2.0
Added
- Revised plugin initialization
Fixed
- Missing value for item price on item page
Version 1.1.0
Added
- The cookie entry now appears in the "Marketing" cookie group (text snippets available). This group is also used by our other plugins, e.g. the Snapchat Pixel.
Version 1.0.1
Added
- New icon
Fixed
- English label of settings tile adjusted
Version 1.0.0
Initial release of the plugin.
About the Extension Partner
mediameets GmbH Shopware Extension Partner 22 Extensions 5 Ø RatingCurrent version:
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This app starts with a free trial month. The rent can be canceled at any time on a monthly basis or will be automatically renewed at the indicated prices.Updates and support